This week has two more news coming from two of the industry leading iGaming companies: NYX Gaming Group and iSoftBet. Both deals mark important strategic decisions for the companies involved and bring more good news to players, mainly in the form of accessibility on new sites and markets.
NYX & Ezugi Sign Deal with US Casino
Having made two senior management appointments last week and partnered with GeoComply to strengthen its indoor mobile gaming solution, NYX Gaming Group is onto new endeavors and is excited to complete its expansion into the US. More specifically, on Wednesday this week, the company has finally launched the first and only live dealer product in the US at GoldenNuggetCasino.com.
The launch has been finalized after NYX Gaming Group and Ezugi NJ signed a partnership deal in August this year, allowing the casino’s members to play baccarat, blackjack and baccarat against live dealers in real time. Although Evolution is widely considered as the leader of live gaming, Ezugi has a very strong US position, with already two live studios: one in New Jersey and Tribal land.
As Kevin Vonasek, Chief Product Officer Americas stated, “We are thrilled to be the first RGS supplier to deliver live dealer in regulated US markets via our award winning Open Gaming System (OGS) network. Live dealer bridges the gap between online and traditional bricks and mortar by engaging slightly younger players who typically play online while at the same time building trust with the traditional on property players who are not accepting of the digital representation of a game.”
iSoftBet Partnership with Betsson
More iGaming news come from the London and Luxembourg based iSoftBet, which is happy to announce that its games are now available through a leading Scandinavian gaming operator Betsson. Not only will the casino get access to iSoftBet’s proprietary titles, including Skulls of Legend that launched only last week, but also its hundreds of third-party titles from its comprehensive Game Aggregation Platform (GAP). Betsson is the latest major operator to partner with iSoftBet, after the iGaming company signed a deal with bgo on 10th August.
As Michael Probert, Head of Business Development at iSoftBet, said: “This deal is extremely exciting for iSoftBet and further evidence of our growing reputation within the European gaming sector. Our strong content range and willingness to go the extra mile for our partners means that an increasing number of operators now consider iSoftBet’s Game Aggregation Platform and native titles as a must-have addition to their platform.”